Drawn by whoever writes the code.

Name, logo, colours and screens are done in-house, and nothing gets lost between the drawing and the code.

The brand, from name to materials.

Name and logo

A name that sticks and a logo that works everywhere, from the shop sign to a phone.

Colours and character

Colours, type and tone of voice. Written rules, so every piece stays consistent.

Materials

Social, decks, packaging, print. The same identity on every surface.

Marks we have drawn.

The name, the mark and the colours. These are our own jobs, not samples: two for the people who asked, and four for the products we dreamt up ourselves.

LuppoloversIdentity and online shop
Casale RegnanoIdentity and website
VegdeliveryOur own product
CompraunmaialeOur own product
VintaflipOur own product
CardstribeOur own product
Let's talk A call, on us. You leave knowing what you need.

What you are left with.

Not just a logo: the mark, its colours, the typeface and the rules for using them, in files that open anywhere.

The mark

The main one, and the versions for when there is little room.

Reversed

On a dark ground, on a photograph, on a shop sign. Always readable.

The colours

The brand's own and the ones that sit next to them, with their codes.

The typeface

One for headings, one for body text, and when to use each.

The materials

Card, social profile, email signature, shop sign: the mark applied.

The rules

Written down, so printers and publishers need not ask you anything.

Draw it first, build it after.

We give the idea a shape and let someone try it, while changing it still costs nothing.

The screens, in rough

What goes where and what comes first. On paper, changing your mind costs nothing.

Parts that get reused

Buttons, forms and cards always the same. It stays consistent as it grows.

Something you can tap

You move around inside it before the product exists. Problems show up at once.

From the scribble to the screen.

Something occurs to us, we sketch it on paper, and that is where the real work starts: taking it all the way to a screen somebody opens.

With a client, we start from their sheet.

Tell us about your project.

The first call is free of charge: you leave knowing what is worth doing, and what is not.